Letícia Santin
I am a journalist with a postgraduate qualification in Marketing from the USP/Esalq MBA program. My professional background includes working in newspaper newsrooms, public-sector communications, science communication, and media relations. I currently work in educational communications and marketing. I have experience in content creation, research and SEO.
Publicações
InstitucionalThe value of exchange of experiences and professional counseling
Often we are in situations in which we give or receive advice. Whether in work or in personal life, the possibility of talking to other people about challenges and exchange of experiences become foundations for guiding decisions. In the corporate environment, guidance techniques and professional development have become popular. This trend is observed in the …
InstitucionalGet to know the international experience of the MBA USP/Esalq
Participating in a distance education course is already an enriching experience in itself, but having the opportunity to experience it internationally can completely transform the way we see the world and learn. The international experience of the MBA USP/Esalq gives you the chance to interact with colleagues and professors from different cultures and countries, discuss …
EducaçãoIn 89 years of USP, the university has collected historical events
89 years ago, the University of São Paulo achieved its initial commitment of providing improvements to Brazilians and people from São Paulo through technology and education. The 89 years of USP are celebrated on January 25, the same date as the anniversary of the city of São Paulo, which completes 469 years in 2023. On …
Gestão e NegóciosHow time management can improve your life
Imagine a routine full of important tasks, such as work, leisure, among other things that are fundamental to you, but that you feel you don’t fully accomplish even with lots of effort. Have you ever felt like this? Then, know that time management can be the solution to avoid this situation once and for all. …
CarreiraFinancial problems? Planning can be the solution!
If you feel stagnated due to a wave of financial problems that prevents you from seeing an exit to invest in your future, know that you are not alone. Mostly with the pandemic of Covid-19, many people have felt a negative impact in their financial lives, such as debt and increased expenses. This panorama was …
Gestão e NegóciosBehavioral economics: why does it exist?
Behavior has always been a reflection of our reactions facing external and internal stimuli. We can act in a way today and totally change tomorrow, depending on what we have been through and witnessed. In behavioral economics, several factors are analyzed and correlated with psychology, generating important perceptions for those who do market research. Too …
InstitucionalThe value of exchange of experiences and professional counseling
Often we are in situations in which we give or receive advice. Whether in work or in personal life, the possibility of talking to other people about challenges and exchange of experiences become foundations for guiding decisions. In the corporate environment, guidance techniques and professional development have become popular. This trend is observed in the …
InstitucionalGet to know the international experience of the MBA USP/Esalq
Participating in a distance education course is already an enriching experience in itself, but having the opportunity to experience it internationally can completely transform the way we see the world and learn. The international experience of the MBA USP/Esalq gives you the chance to interact with colleagues and professors from different cultures and countries, discuss …
EducaçãoIn 89 years of USP, the university has collected historical events
89 years ago, the University of São Paulo achieved its initial commitment of providing improvements to Brazilians and people from São Paulo through technology and education. The 89 years of USP are celebrated on January 25, the same date as the anniversary of the city of São Paulo, which completes 469 years in 2023. On …
Gestão e NegóciosHow time management can improve your life
Imagine a routine full of important tasks, such as work, leisure, among other things that are fundamental to you, but that you feel you don’t fully accomplish even with lots of effort. Have you ever felt like this? Then, know that time management can be the solution to avoid this situation once and for all. …
CarreiraFinancial problems? Planning can be the solution!
If you feel stagnated due to a wave of financial problems that prevents you from seeing an exit to invest in your future, know that you are not alone. Mostly with the pandemic of Covid-19, many people have felt a negative impact in their financial lives, such as debt and increased expenses. This panorama was …
Gestão e NegóciosBehavioral economics: why does it exist?
Behavior has always been a reflection of our reactions facing external and internal stimuli. We can act in a way today and totally change tomorrow, depending on what we have been through and witnessed. In behavioral economics, several factors are analyzed and correlated with psychology, generating important perceptions for those who do market research. Too …
